Hiya, I'm Lucy! The Hype is my newsletter community for self-employed folks who are brilliant at what they do but hate talking about their work.
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My bestseller "Hype Yourself" and "Brand Yourself": hands-on toolkits with activities, checklists, and expert advice from journalists and industry specialists. For self-employed humans who'd like my brain in paperback form.
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Hiya I'm Lucy
I'm the author of three books and cofounder of three children with a 20+ year career for some of London's top creative agencies and startups.
My mission is to help bring big agency thinking to small businesses. You might know me as the entrepreneur who refused to quit (hello Forbes feature) or that person who lost their entire publication.
ABOUT LUCY
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